HubSpot Startup Perks
Offers up to 90% off on marketing, sales, and CRM software for startups.
Quick answer
HubSpot offers eligible startups up to Varies in perks and resources, with no equity required. An application is required, and it is open to startups worldwide (any stage).
Available programs
Up to 90% off Year 1
HubSpot for Startups
Tiered, multi-year discounts on net-new Professional or Enterprise products: 90% Year 1 / 50% Year 2 / 25% Year 3 for venture-funded startups (Pre-seed through Series A), or 30% Year 1 / 15% Year 2 for startups affiliated with approved entrepreneurial organizations.
- 90% off Year 1, 50% off Year 2, 25% off Year 3 for Pre-seed/Seed/Series A startups
- 30% off Year 1, 15% off Year 2 for startups affiliated with approved entrepreneurial organizations
- Applies to net-new Professional or Enterprise products
- Access to founder community, training, and 1,700+ integrations
Best for
Do you qualify for HubSpot?
You likely qualify if
- You have raised Pre-seed, Seed, or Series A funding under ~$20M (not Series B+)
- You are affiliated with an approved HubSpot partner OR have verifiable VC funding
- You are purchasing net-new Professional or Enterprise products (not an existing paid customer)
You won't qualify if
- You are an existing HubSpot customer on a paid Professional/Enterprise plan
- You have raised Series B or later, or have no verifiable funding/partner affiliation
Common rejection reasons
- Funding could not be verified via Pitchbook/Crunchbase and no approved partner referral provided
- Requested discount applied to existing or non-qualifying (Starter) products
How to apply for HubSpot
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1
Check eligibility
Have raised pre-seed, seed, or Series A (not Series B+), and be either affiliated with an approved HubSpot for Startups partner or have verifiable venture funding (Crunchbase/PitchBook).
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2
Note the tiers
Up to 90% off year one for partner/VC-backed startups; the 30% tier requires an approved entrepreneurial-org affiliation. Applies to net-new Professional or Enterprise products only.
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3
Apply via HubSpot for Startups
Submit at hubspot.com/startups with your partner or funding details.
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4
Get approved
Your discount is applied to eligible HubSpot products.
Stacks well with
Founders who claim HubSpot commonly pair it with these to build a bigger credit stack.
Frequently asked questions
How much does HubSpot give startups?
HubSpot provides eligible startups with up to Varies in perks and resources across its programs.
Does HubSpot take equity from startups?
No. HubSpot's startup perks and credits are non-dilutive — you do not give up any equity to receive them.
Who qualifies for HubSpot?
Eligible startups generally must meet criteria such as: Must have raised Pre-seed, Seed, or Series A funding (not Series B or later); Must be affiliated with an approved HubSpot for Startups partner OR have raised verified venture funding (verifiable via Crunchbase or Pitchbook); 30% tier requires association with an approved entrepreneurial organization.
Is HubSpot free for startups?
Applying is free. HubSpot provides up to Varies in perks and resources with no equity required.
How do I apply for HubSpot?
1) Check eligibility, 2) Note the tiers, 3) Apply via HubSpot for Startups, 4) Get approved. Full steps are on this page.
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